PSPs should try to automate wherever possible to streamline workflow, reduce labor costs, and reduce material loss and waste.

Keypoint Intelligence and Big Picture magazine conducted a survey of large format print service provider (PSP) owners and employees to assess trends in applications, purchase intent, waste reduction , workflow optimization and revenue expectations. The majority of respondents were from commercial printing companies, followed by large format PSPs, retailers and in-house digital printing services.

As we navigate the difficult road to economic recovery, the large format market continues to grow and adapt to pandemic-related changes in consumer behaviors and trends while prioritizing cost savings from production and reduction of waste.

The results of this study indicate that the most frequently produced applications may not be the most profitable, that equipment purchases may be based on price rather than capability, and that automation is growing in popularity.

“PSPs should try to automate as much as possible to streamline workflow, reduce labor costs, and reduce material loss and waste,” says Keypoint Intelligence Principal Analyst, Eric Zimmerman. “At this point, ninety percent of PSPs are using some form of automated workflow.”

“A good level of profitability is achievable if you offer various applications to your customers,” says Adrian Palmer, editor of Big Picture magazine. “To learn first-hand what PSPs are doing to maintain financial success and gain market share in an ever-changing economy, read key survey results from bigpicturemag.com.”

The Keypoint Intelligence and Big Picture magazine study can be purchased separately or as part of a subscription to other research provided by the Keypoint Intelligence Production Department. Additionally, add-on options to purchase include development of sales and marketing tools such as data mining and messaging development through pivot tables in Excel.

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About Keypoint Intelligence

For 60 years, customers in the digital imaging industry have relied on Intelligence of key points for independent hands-on testing, lab data, and in-depth market research to ensure the success of their products and sales. Keypoint Intelligence has been recognized as the industry’s most trusted resource for unbiased information, analysis and awards based on decades of analyst experience. Clients have leveraged this mission-critical knowledge for strategic decision-making, daily sales enablement, and operational excellence to improve business goals and increase results. With a focus on customers, Keypoint Intelligence continues to evolve as the industry changes by expanding offerings and updating methods, while understanding and intimately serving the transformation of manufacturers, channels and their customers in the digital printing and imaging industry.

Since 1996, big picture has been the primary resource for the large format digital printing market. Through its award-winning print publication, website, digital edition, newsletter, social media, webinars and awards, Big Picture provides superior coverage of the hottest products and technologies, breaking news and events. industry minute, intriguing case studies and more. more to a qualified audience of more than 28,000 printing professionals. We’re here to help our audience and the industry grow.

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