Cricket South Africa (CSA) has announced that Castore is the clothing sponsor of the Proteas after splitting from New Balance.

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On Monday morning, New Balance and CSA announced their decision not to continue their partnership after its expiration on October 1, 2021, with Castore now taking over.

CSA announced its separation from New Balance

CSA had announced Monday morning that they would be announcing a successor to New Balance on Thursday (today), ending a six-year partnership with them. The South African Cricket Corps then kept their promise, announcing Castore as their new clothing sponsor as planned.

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In New Balance’s split-up press release, the apparel maker stated its willingness to help CSA with the Proteas kit, during its transition period to its new sponsor. But after announcing Castore, along with a photo of white ball cricket captain Temba Bavuma, posing alongside Lions teammate Rassie Van Der Dussen, in a new kit, it looks like the new maker has already finalized that aspect. things.

CSA also announced that the contract with Castore would run for three years, expiring in September 2024.

ASC welcomes Castore

“It is a great pleasure for me to welcome Castore to our team of sponsors and suppliers,” said Pholetsi Moseki, Acting CEO of CSA. “Castore is one of the big players in the world of technical sportswear and they are involved all over the world with sporting codes as diverse as Formula 1, cycling, football, athletics and swimming.

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“As we all know, most international cricket these days is played on the Asian subcontinent and its surrounding areas where the climatic conditions are extremely difficult, and it is important that our players have the most comfortable clothing available for them. allow them to compete at their optimal level, ”continued Moseki.

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“Castore is a perfect fit for our national teams who all have major ICC events on the immediate horizon. We look forward to a successful and happy relationship over the next three years. »Moseki concluded.

Castore founder Tom Beahon expressed his joy and envisioned the T20 World Cup as the perfect platform to start their journey with CSA and the Proteas.

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“Adding to our wide range (Castore) of teams and athletes with a team like Proteas from Cricket South Africa (CSA) is a huge honor for us as a brand and we are excited to see where the partnership will take us. , the T20 World Cup is the perfect way to launch our partnership, an exciting and avant-garde concept still in its formative years where entertainment is still present ”. said Beahon.

Here’s a first look at the Proteas in a Castore kit, courtesy of CSA:


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